by G. Viglia : Pricing, Online Marketing Behavior, and Analytics

ISBN : #1137413255 | Date : 2014-05-09

Description :

PDF-397a0 | Over the past few decades marketing practices have shifted with the sudden growth of social media and the proliferation of devices, platforms, and applications. This rapidly changing environment presents new opportunities and challenges for marketers, who need to stay up to date with the development of e-marketing. Viglia instructs readers in the theories and practices of online marketing;, deta… Pricing, Online Marketing Behavior, and Analytics

Pricing, Online Marketing Behavior, and Analytics by by G. Viglia

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